MM+M Agency 100 2025: Inizio Evoke ranks in the top 10 for the third year running

Abstract purple and black digital visualization of microscopic particles forming a circular shape around a central green sphere. On the left, white and green text reads “health more human™”. On the right, the Inizio Evoke logo is displayed in white.

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We are thrilled to share Inizio Evoke once again ranked in the top 10 in MM+M’s Agency 100 2025. The MM+M Agency 100 is the annual ranking of the top 100 medical marketing agencies in North America.

This year, Inizio Evoke moved up one spot to number 9, with rankings based on 2024 revenue. Our colleagues at Inizio Medical ranked number 6, resulting in two of Inizio’s agencies securing a spot in the top 10.

Check out Inizio Evoke’s agency profile featuring some highlights from an interview with our Founder & CEO, Reid Connolly.

Being ranked among the top 10 agencies once again reinforces the strength of our vision and the extraordinary dedication of our teams. We’re proud to be shaping the next era of healthcare marketing and communications - where data, creativity, and purpose converge to drive meaningful change. We’re equally grateful to our amazing client partners, who continue to entrust us with some of the most successful and high-profile brands in the industry.

Reid Connolly
CEO & Founder

MM+M Agency 100 Creative Challenge: Inizio Evoke’s Board Game Box

As part of this year’s release, MM+M asked all organizations to create their very own board game box that best exemplifies their agency. MM+M's Editor-in-Chief, Jameson Fleming, describes the challenge: “The best board games force players to be strategic, creative and nimble to navigate unexpected twists and surprises. The agencies that will make up this year’s Agency 100 will be the players who triumph in the increasingly complex pharma and healthcare industries.” Thank you to our talented creatives who designed Inizio Evoke’s board game box - Pipeline to Patients.

Pipeline to Patients maps how we accelerate innovation to impact lives - making health more human™, from start to finish.

3D-rendered graphic featuring a dark rectangular box with a stylized purple and white pipeline illustration labeled “Pipeline to Patients.” Surrounding icons represent key capabilities: data insights, brand creative, user experience, communications, transformation, and innovation. Tagline reads: “Connecting science, creativity, and human impact.” The left side panel states: “Health more human results with impact.” The box is branded with the Inizio Evoke logo.
Inizio Evoke's Board Game Box: Pipeline to Patients 

 

See the full MM+M Agency 100 list here, and Inizio Evoke's immersive profile here.