We’re a best-in-class, full-service global health media partner. Amplifying brands, we solve client challenges and drive business outcomes through innovative, inclusive, and sustainable media strategies.

Media experts, healthcare authorities

Inizio Evoke Media develops customized, targeted, and results-focused media plans. We leverage our knowledge of the health marketplace to create connections between brands and audiences. Let’s get to work.

Our areas of expertise

Strategy & Planning

Expect data-driven and outcomes-focused media solutions that maximize ROI.

Full-Service Omnichannel

Successfully evolve from multi-channel to highly effective omnichannel solutions.

Biddable Solutions

Maintain a holistic view and capitalize on marketplace opportunities with fully in-housed SEM, Programmatic and Social specialists.

Performance & Optimization

Inform smarter decisions and eliminate waste with the latest cutting-edge technology.

Innovative AdTech

Leverage real-world insights, customer behaviors, and data intelligence to drive transformative success.

Media leadership team

Katie McCarthyPresident, Media
Marlena Connor EVP, Media
Harlan Schwarz EVP, Media
Let’s make health more human™